
Project:
Soulakis Bros &
DIY shop
When
May 2021 - July 2021
What
UX research
UX/UI design
Webflow development
User testing
UX/UI design
Webflow development
User testing
Why
- To bring more customers + customers have no way to see or order products online. This was the main focus.
- Construction business website is not performing very well, and needed a more premium feel.
how
- Create an intuitive ecommerce for customers and boost searchability.
- Bespoke design to escape the template feeling and attract more high-end clients.
Understanding the user
Research
- Competitor analysis
- User testing
- Interviews
- Personas
- Problem Statements





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Understanding the user
Research
- Competitor analysis
- User testing
- Interviews
- Personas
- Problem Statements





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